The art of patience: why we choose made on-demand

You may have noticed while browsing our online shop or reading our Instagram post last week: at Folie, some of our items are not available immediately. Some of you were surprised or didn't quite understand why we chose made-to-order for our bags and furniture. It is true that in a world where everything moves so fast, the idea of waiting 2 or 3 weeks for a creation can be surprising. Yet, behind this choice lies the very heart of our project. We wanted to write these few lines to explain why this wait is not an obstacle, but rather the guarantee of a unique piece, respectful craftsmanship, and a sincerely committed approach.

The Nuance of the Craft

If we have chosen made-to-order for our most important pieces, it is above all out of respect for the material and the time required for its creation. Our iconic bags, as well as our furniture pieces—whether a chair, a sun lounger, or a bench—require hours, sometimes days, of meticulous weaving. Every knot is made with a specific intention. By crafting these pieces only once your order is confirmed, we ensure that each creation is unique, fresh from the workshop, and made especially for you. This explains our 2 to 3-week lead time: the time necessary for craftsmanship to triumph over industry. However, for our smaller pieces and accessories, we have chosen to keep a very small stock. These everyday companions are available immediately, allowing you to bring a touch of softness into your home without delay.

The Cagliari Showroom

There is a place where this philosophy comes to life differently: our boutique in Cagliari. Because we believe in the magic of meeting and the pleasure of touching the cotton or testing the comfort of a seat, we maintain a permanent mini-stock there. It is our showcase, an exhibition space where a few bags and furniture pieces are ready to go home with you. Cagliari is the beating heart of Folie, a space where "handmade" is revealed in person. For the rest of the world, our online shop takes over, respecting this same commitment: producing only what is desired, so as never to waste.

Waste-Free Creation

This hybrid model—between custom orders and ultra-limited stock—is our concrete answer for a more responsible fashion. By producing this way, we eliminate waste at the source: every meter of cord, every vintage structure found and restored finds its final destination without ever becoming "unsold stock." At Folie, you will never see massive sales or destroyed stock at the end of the season. We believe in the fair value of each object and the work it required. Producing less, but producing better, means ensuring that every resource is used with respect and that every gram of cotton is destined to brighten your daily life, not to clutter the planet.

Conclusion: A Promise Between Your Hands and Ours

Ultimately, choosing made-to-order means entering a relationship of trust with us. We thank you deeply for understanding that sustainable beauty cannot be instantaneous. By waiting these few weeks, you aren't just receiving a bag or a chair: you are welcoming a piece with a soul, a story, and one designed to last for years by your side. Thank you for supporting this patient craftsmanship and for being part of the Folie adventure.

[Browse our made-to-order models and find the one that will be crafted especially for you.]